Our insights
Horizon creates a powerful foundation for extensibility
Horizon’s unified data and APIs create a powerful foundation for extensibility
Our insights
Horizon creates a powerful foundation for extensibility
Horizon’s unified data and APIs create a powerful foundation for extensibility
Horizon’s unified data and APIs create a powerful foundation for extensibility
October 31, 2025
Written by:
Vista
Written by:
Vista
Innovation
Exhibition
Operations
C-suite
Distribution
Events
5 min read
Innovation
Exhibition
Operations
C-suite
Distribution
Events
5 min read

Extensibility is at the core of Vista Cloud’s design. Building our software for continuous innovation and expansion throughout the capabilities of Vista Cloud allows us to deliver new features, updates, and innovation seamlessly. It also enables us to provide flexibility and customisation options for our clients from this powerful foundation of rich software functionality and comprehensive data.

From the beginning of the Cloud journey, data from across your entire cinema circuit is unified by Horizon. As the essential unification engine across Vista and your circuit’s operations, Horizon brings data together from across traditionally siloed operations into one connected and cohesive environment, empowering greater data-driven decision making and enhancing operations across your software suite.

In order to empower our clients to make the most of their data, Horizon not only provides native BI tooling, but the ability to connect this rich, unified data with third-party software for business intelligence, reporting, financials, and other integrations.

Opening the doors for your data with APIs

To provide this extensibility and flexibility for Vista Cloud clients, we developed a rich API suite to allow Vista’s deep functionality to be adapted to the unique requirements of their businesses.

Read-access APIs allow you to extract data from Horizon to feed into third-party tools, whether for reporting, stock or labour management, or other integrations. Afterward, write-access APIs can then update any changes in the data from these tools to the appropriate Vista Cloud software, which will automatically sync those updates back to Horizon.

These standard APIs, covering commonly requested data flows, are designed specifically to easily integrate with third-party platforms, making it simple to integrate with your operations and empower your teams directly with your data.

Extending your options with custom read APIs

Beyond the cases these standard APIs cover, many exhibitors have unique specifications that set their operations apart, whether that be a unique approach to voucher sales or specific datasets they require for reporting. It is a part of the cinema world we celebrate, with the unique offerings and business models of exhibitors inspiring us to broaden the capabilities of Vista Cloud.

To answer these unique needs, we put the power directly in your hands with a self-service approach to custom read-access APIs, allowing you to extract any data from Horizon exactly how you need it. Allowing your teams to define their own custom read APIs enables faster experimentation and autonomy, whether for operational integrations or detailed reporting.

Leaning on the strengths of Horizon’s data and the power of Vista Cloud software, interconnected data and functionality not only strengthens the entire cinema software suite, but enhances your integrated tools and capabilities.

Continuing to build on extensibility

To continue to expand the flexibility of Vista Cloud for your teams and unique operations, we are developing custom “write” APIs (procedure APIs). These APIs will easily update your previously extracted data into Vista Cloud’s existing data library, ‘closing the loop’ and ensuring your data remains united and available across your business.

We are constantly exploring new opportunities to provide extensibility in our software, with many more innovations on our roadmap for the future. APIs are one of the core ways in which we are empowering the use of Horizon’s connected data for third-party reporting and integrations.

To learn more about how APIs can enhance your operational integrations, contact your Vista account manager, or visit our Vista for developers site below.

https://developer.vista.co/
Vista for Developers
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