Your customers will love
Providing a great online experience.
Vista Web lets your customers purchase tickets, concessions, and other items online. They can browse the website to see what’s ‘now showing’ or what’s ‘coming soon’. Movie synopses, ratings, trailers, and links to official film websites are all visible, and loyalty information personalises the site for your customers. Site searches retrieve film options and available sessions for specified date ranges, with multiple languages supported.
By booking and paying for tickets to sessions online, customers can avoid queues and feel reassured they have reserved their preferred seats at any cinema in your circuit. For your business, it means reduced rush-hour queues, lower staffing costs, and happy customers.
Many customers prefer to get their tickets online, so they don’t have to worry about whether the movie will sell out before they arrive. They don’t have to line up and wait around.
General admission or allocated seating can be offered, and booking fees can be applied. Allocated seating can give your customers the ability to choose their seats, or it can operate on a best-seat-available basis. You can choose to display a seating map so your customers can select from the available seating without having to first specify the type of ticket they prefer. Vista Web also supports the display of wheelchair and companion seats in compliance with the Americans with Disabilities Act (ADA).
Vista Web gives customers the option of print-at-home tickets for paid bookings. Online credit card clearance is implemented via a number of standard interfaces, and either processed directly through the website, or with a third party such as PayPal. Once payment is authorised, an email confirmation of the order is sent with the tickets attached. Apple’s Passbook and iOS Calendar appointments can be included in the confirmation email.
Ticket pickup for Vista Web sales can be enabled at Kiosk or POS (Point of Sales). Customers simply swipe the card that was used to make their booking, or scan or enter a booking code to receive their tickets. Vista Web’s integration with UsherPoint allows you to scan customer’s print-at-home tickets, eliminating the need to line up at POS. Integration with social media sites (such as Facebook and Twitter) is available, allowing customers to ‘like’ and rate films, and share their upcoming booking with their friends.
Vista Web is fully integrated with Vista’s Loyalty, so your customers can sign up and accumulate loyalty points from web purchases. Members can use their loyalty points to pay for orders and loyalty cards can be configured to work as gift cards, allowing a member to store credit on their card to make purchases via the website. They can pay for membership renewals, check their balance and maintain their details online in designated Loyalty Club pages, as well as view historical purchases, bookings, and points earned.
Loyalty members have the ability to 'like'/'dislike' trailers. They can also rate and leave comments about films, food and drinks, and their overall experience. Films with trailers that were 'liked' by members will be promoted to them when they go on sale.
Vista Web is scalable for circuits of any size and can be implemented as a full browsing and ticketing website, or to just power ticketing for your own site. It can be customised with your cinema data and media, using Vista’s content delivery network (CDN) and media library.
Vista Web Mobile
A mobile friendly version of the Vista Web ticketing site (Vista Web Mobile) is licensed separately and available as a separate module. This site has been designed to maximize the use of the available screen real estate and reduce page loading times for mobile devices. Vista Web Mobile is designed specifically for ease of use on a small touch screen device and includes the most popular functionality from the full desktop site:
- View Now Showing and Coming Soon movie listings.
- Drill into Movie Information, watch YouTube Trailers, and check session times.
- Locate cinemas on Google Maps, view address information and contact details, as well as parking and public transport options.
- Purchase tickets to one or more sessions using vouchers, third-party membership tickets, and dynamic pricing (airline style) tickets.
- Select seats if allocated seating is enabled.
- Purchase concessions.
- Pay with Credit Card, Stored Value Card Payment, and Loyalty Points using your mobile online or at pick up. Card Wallet functionality is supported.
- Receive confirmation emails with print-at-home tickets.
- Sign into Loyalty to view Points, Rewards and Upcoming Bookings.
Your cinema at their fingertips.
Vista Mobile lets your customers purchase cinema seats while they’re on the move.
Supported on both Android and iOS phones, customers can search for films and purchase tickets for any site across your circuit before they arrive at the cinema. To make the movie experience more personalized, Vista Mobile can save patrons' preferences for future use.
For your cinemas, Vista Mobile means quick and easy sales, and for your customers, better efficiency on a popular platform. You can expect satisfied movie-goers and increased ticket sales.
Vista Mobile is customised with all your cinema data including logos, images and contact details using Vista’s Head Office media library. Film posters are displayed in the Film Carousel to represent each film that is currently showing or coming soon. Advertising posters promote any events or deals your cinema may wish to run and are presented in a slideshow. Images of your cinema sites, GPS, Google Maps and parking details are available to help your customers locate your cinema.
By integrating with Vista webservices, Vista Mobile lets your customers make bookings and payments. Integration with Vista Connect enables Vista Mobile to retrieve films and session, process ticket purchases, and issue order confirmations.
Customers can view a wide range of information from their phone, including trailers, synopsis, run-time, rating, opening dates, seat maps, and viewers rating. They can search for movies with various filters, including ‘coming soon’, ‘now showing’, and attributes. Moviegoers can also provide essential feedback by rating their experience, giving their own review of the movie, food, and cinema visit. Seat selection includes the ability to select wheelchair and companion seating.
At the cinema, your customers can collect their reserved tickets or, if they’ve chosen to book and pay, skip the queue and scan their phone at UsherPoint for direct entry to the cinema.
The Vista Loyalty experience is taken to a new level with Vista Mobile. Members can log in to view their account, access advanced sales, earn points, and redeem rewards all within the application. They can pay by credit or Loyalty card, and can choose to store this data in the Loyalty gift card wallet.
Dedicated support for Apple Pay and Andriod Pay radically simplifies and speeds up the purchase process. By remembering each patrons personal and payment details, the extra convenience of Vista Mobile's secure wallet encourages them to order on impulse, with literally just one touch of a button. Payment can be made with any combinations of gift cards, Loyalty-linked gift cards, Loyalty points, or a credit card. The order barcode is then delivered to your Apple Passbook and Google Now across all supported devices, including smartphones and the Apple watch.
Requirements for Vista Mobile
The Vista Mobile demo app is available on both the Apple App Store and Google Play Store.
A beta build can be requested and will be customised according to your cinema’s preferences and business needs.
You can choose to run both Android and iOS, or just one of these. An Apple Developer™ and/or Google Play Developer™ account is required.
The Vista Mobile app requires iPhone iOS8, Android 4.4 (KitKat), and Vista Connect 4.4.6 or later.
Cinema service so good, people will want to help themselves.
Kiosk is an engaging touchscreen device that sets a new standard for customer self-service ticketing.
The touchscreen interface operates in either landscape or widescreen portrait mode and integrates visuals and audio into a friendly and easy-to-use process. It reduces wait time for your customers during busy periods and doubles as a promotional tool and minimises staff costs.
Kiosk streamlines ticket purchase and collection, and provides your customer with a wide range of options for engaging with your cinema.
Customers can buy tickets, collect tickets that have been pre-purchased, order food and concessions, view trailers, and choose from a range of seating options—all without having to line up at a staffed point of sale.
To ensure that your patrons get the best value every time, Kiosk automatically suggests tickets and concessions discounts based on the content of their order. For tickets to 3D sessions, Kiosk can also be configured to prompt moviegoers to purchase 3D glasses.
Kiosk personalizes the movie-going experience for Loyalty members, greeting them by name and showing them their earned Loyalty points and rewards. New patrons can sign up for a Loyalty membership directly through Kiosk, and edit their personal details on sign in. Members can redeem ticket and concession rewards and accumulate points for their purchases.
Branding and images can be customised to match your cinema’s requirements and Kiosks can be placed in nearby malls or stores, extending your advertising platform. Your trailers and images will catch your customer’s eye when presented on a large touchscreen.
Kiosks can be configured for efficiency, with some set up specifically for the collection of online tickets, and others set up for buying tickets or for exploring trailers on the spot.
Your customers are given the freedom to choose how they wish to pay, whether it be by credit card, debit, cash, or gift cards, and loyalty members can earn points and redeem vouchers.
With multilingual capability, your customers will want to help themselves.
Requirements for Kiosk
Kiosk enables you to customise both your hardware and software to fit your needs. Several off-the-shelf workstations are recommended by Vista or, with a few small changes, it’s possible to use existing hardware.
By using a touchscreen that swivels 180 degrees and turning it to face the customer, a regular POS workstation can double as a Kiosk, making the cashier lane available for self-service ticketing.
Personalise your customer’s experience.
Call Centre gives your customers a personalised experience they will appreciate. They will be able to speak with a real person, not just about booking and paying for tickets, but about session and seating options, ticket pick-up, and loyalty information - plus they skip the queue at the cinema.
Telephone operators receive calls from your customers, who specify their booking preferences. With pre-scripted prompts, an intuitive interface, and visibility of other cinemas, it is simple for the operator to guide callers through seat selection and ticket purchase. Call Centre has a web-based interface and operators can be internal, or from third-party contracted companies.
Being able to book and pay over the phone provides peace of mind. Your customers know they won’t show up to a sold-out film and that they’ll get the seats they wanted.
The operator can provide session times, offer information and promotions, sell tickets, and select specific seats. Booking fees can be applied giving a rapid ROI and moviegoers can pay using various methods, including credit card, loyalty gift card, and vouchers. Tickets can be collected on-site and both SMS and email booking confirmations are available.
Operators can view availability at other screens and cinema sessions. If a requested session is sold out, the operator can suggest an alternative screening to retain the sale. Notes of any special requirements can be recorded against a booking for POS pickup.
Any paid or unpaid bookings made through Call Centre and other sales channels (including Vista Web and Vista Mobile) can be refunded or cancelled by operators, with appropriate permissions.
Integration with Vista’s Loyalty allows members to accrue points and recognitions. Call Centre also supports real-time validation of third-party member tickets and Call Centre operators have the ability to sign up patrons to loyalty programmes and manage patrons' loyalty account details. Tickets for multiple members can be added in a single transaction.
If customers are not loyalty members, basic details can be saved in Call Centre for ease of use in later bookings, resulting in a smooth and friendly customer experience.
Call tracking enables cinema managers to capture key data for each call, including the time, duration, and call reason. Managers can also track the efficiency and effectiveness of each operator.